Influencer marketing continues to reshape brand strategies, and while platforms like Influence.co have been popular for connecting brands and creators, they come with limitations. Users often report challenges with limited search filters, a lack of advanced AI-driven insights, and pricing models that strain smaller budgets. To help you find the right fit, we’ve curated the top 12 Influence.co alternatives to Influence.co, comparing their strengths, weaknesses, and unique offerings.

Why Influence.co Falls Short

Before diving into the alternatives, let’s quickly recap why Influence.co might not be the best fit for everyone:

• Limited Free Plan: The free tier is too restrictive, with only 50 search results per query and limited messaging capabilities.

• Expensive Premium Plan: The Pro plan costs $600/month with a 6-month minimum commitment, which is prohibitive for small businesses and startups.

• Basic Reporting Tools: Campaign reporting lacks detailed analytics, making it hard to measure ROI accurately.

• Incomplete Influencer Database: While it has a decent database, it doesn’t cover niche or micro-influencers effectively.

• Mixed User Reviews: Many users complain about unresponsive influencers, poor customer support, and billing issues.

These are the 12 best alternatives to Influence.co

With so many alternative influencer marketing platforms available, it can be hard to know which one is best for your needs. To make the decision easier for you, we’ve spent hours testing 12 different platforms and have compiled a list of the best ones. When comparing the options, we considered which social media platforms they supported, the search pool size, pricing, and unique features.

• Gleemo
• Upfluence
• Traackr
• CreatorIQ
• Later
• Grin
• Sprout Social
• Aspire
• Meltwater
• Influencity
• Julius
• Heepsy

12 Alternative tools to Influence.co for influencer marketing

1. Gleemo

Social Media Scope: Instagram, YouTube, TikTok, and Amazon.

Pricing: $59 monthly plan and $531 yearly plan. You can also take advantage of a free trial (no credit card is needed).

Best For: Brands and agencies looking for a comprehensive, AI-powered influencer discovery and management platform.

Gleemo vs. Influence.co

Why It Outshines Influence.co: Gleemo leverages AI semantic search and advanced filters to deliver highly relevant results, even for micro and nano-influencers. Its database of over 100 million influencers across Instagram, YouTube, TikTok, and Amazon is one of the largest in the industry. Additionally, Gleemo offers detailed analytics and a user-friendly interface.

Limitations: Gleemo doesn’t cover platforms like Snapchat or Twitter, which might be a drawback for brands targeting specific demographics.

✅ Why Choose Gleemo: If you need a powerful, all-in-one platform with robust AI capabilities and comprehensive analytics, Gleemo is the clear winner. Its advanced filters and semantic search ensure you find the perfect influencer every time.

2. Upfluence

Social Media Scope: Instagram, YouTube, TikTok, Twitch, X, and Pinterest.

Pricing: Start from $478/mo (as reported by various sources).

Best For: Large brands with big budgets seeking hands-off influencer marketing support.

Upfluence vs. Influence.co

Why It Outshines Influence.co: Upfluence offers robust campaign management tools and agency support, making it ideal for complex campaigns. Its extensive database and affiliate marketing capabilities are major advantages.

Limitations: Pricing starts at $478/month, which is steep for smaller businesses. Users also report limited influencer pools outside the US, Canada, and UK.

✅ Why Choose Upfluence: If you have a significant budget and need comprehensive campaign management with agency support, Upfluence is a strong contender.

3. Traackr

Social Media Scope: Facebook, Twitter, Instagram, YouTube, Pinterest, Tumblr, and Blogs.

Pricing: Starts from essentials $25,000/year.

Best For: Enterprise brands focused on data-driven influencer discovery and relationship management.

Traackr vs. Influence.co

Why It Outshines Influence.co: Traackr excels in influencer discovery and CRM capabilities, with a focus on brand safety and detailed audience demographics. Its historical data and fraud detection tools are industry-leading.

Limitations: It lacks features like influencer gifting and content collection, making it less suited for full-spectrum influencer marketing.

✅ Why Choose Traackr: If your priority is data accuracy and long-term influencer relationships, Traackr’s analytics and discovery tools are unmatched.

Learn more 👉 Traackr Alternatives.

4. CreatorIQ

Social Media Scope: Instagram, YouTube, TikTok, Facebook, and Pinterest.

Pricing: CreatorIQ’s pricing is not available without a call scheduled. Capterra suggests it starts around $36k/year.

Best For: Global brands running mature influencer marketing campaigns.

CreatorIQ vs. Influence.co

Why It Outshines Influence.co: CreatorIQ offers enterprise-grade security, comprehensive fraud detection, and advanced analytics. Its integrations with major e-commerce platforms make it ideal for large-scale campaigns.

Limitations: Pricing is high and not publicly available, making it less accessible for smaller businesses.

✅ Why Choose CreatorIQ: For brands needing a secure, feature-rich platform with detailed reporting and fraud protection, CreatorIQ is the go-to choice.

5. Later (formerly Mavrck)

Social Media Scope: Instagram, Facebook, TikTok, Pinterest, and X/Twitter.

Pricing: None publicly available.

Best For: Enterprise brands seeking TikTok integration and budget management tools.

Later vs. Influence.co

Why It Outshines Influence.co: Later stands out with its TikTok Creator Marketplace integration and unique budget management tools, making it perfect for TikTok-focused campaigns.

Limitations: Its influencer pool is smaller than some competitors (10M+ influencers), and users report difficulty finding location-specific creators.

✅ Why Choose Later: If TikTok is a key part of your strategy and you need robust budget management, Later offers capabilities Influence.co lacks.

6. Grin

Social Media Scope: Instagram, YouTube, and TikTok.

Pricing: Not transparent on its official website. Yet, sources like Capterra tell us that it starts from $999 per month with an annual contract.

Best For: Large e-commerce businesses needing automation for workflows.

Grin vs. Influence.co

Why It Outshines Influence.co: Grin automates nearly every aspect of influencer marketing, from outreach to payment. Its coverage of platforms like Snapchat adds versatility.

Limitations: Its first-party authentication limits influencer pool size, and pricing is high with no public plans.

✅ Why Choose Grin: For ecommerce brands seeking end-to-end automation and multi-platform coverage, Grin is a powerful solution.

Learn more 👉 GRIN Alternatives.

7. Sprout Social

Social Media Scope: Facebook, Instagram, YouTube, TikTok, LinkedIn, Pinterest, Threads, X(Twitter).

Pricing: Starts from standard plan $199 per seat/month billed annually to advanced $399. Influencer marketing is a premium module that you can add to each plan.

Best For: Brands focused on building and maintaining influencer relationships.

Sprout Social vs. Influence.co

Why It Outshines Influence.co: Sprout Social emphasizes influencer outreach and gifting, offering refined tools for relationship-building. Its community-focused approach fosters authentic connections.

Limitations: Pricing is high, and some users find the platform complex to navigate.

✅ Why Choose Sprout Social: If relationship management is your priority, Tagger’s tools are more nuanced than Influence.co’s.

8. Aspire

Social Media Scope: Instagram, YouTube, TikTok, Twitch, X, Pinterest, and Blogs.

Pricing: Start from $2,000/mo (as reported by various sources).

Best For: High-growth enterprise companies running always-on influencer programs.

Aspire vs. Influence.co

Why It Outshines Influence.co: Aspire offers streamlined collaboration and campaign management tools, with strong Shopify integration. Its focus on efficient partnerships makes it ideal for scalable campaigns.

Limitations: Pricing is high, and its influencer database is smaller than some competitors.

✅ Why Choose Aspire: For enterprise brands needing scalable, efficient influencer partnerships, Aspire delivers where Influence.co falls short.

9. Meltwater

Social Media Scope: Instagram, YouTube, TikTok.

Pricing: None publicly available.

Best For: Brands prioritizing data-driven influencer selection and performance measurement.

Meltwater vs. Influence.co

Why It Outshines Influence.co: Meltwater’s advanced analytics and demographic insights are superior for data-driven decisions. Its focus on audience quality ensures better campaign performance.

Limitations: It lacks features like influencer gifting and content collection, limiting its utility for holistic campaigns.

✅ Why Choose Meltwater: If detailed analytics and audience insights are critical, Meltwater outperforms Influence.co.

10. Influencity

Social Media Scope: Instagram, TikTok, and YouTube.

Pricing: Starts from Professional plan $318/month with one seat to Business $798/month with unlimited seats.

Best For: Mid-tier to larger brands seeking flexibility in their influencer marketing approach.

Influencity vs. Influence.co

Why It Outshines Influence.co: Influencity offers customizable plans and comprehensive analytics, making it adaptable to various campaign needs. Its large database ensures wide influencer coverage.

Limitations: Pricing can be high for small businesses, and some users find the interface overwhelming.

✅ Why Choose Influencity: For brands needing flexibility and detailed analytics, Influencity provides more options than Influence.co.

Learn more 👉 Influencity Alternatives.

11. Julius

Social Media Scope: Instagram, Facebook, YouTube, TikTok, Snapchat, Pinterest, X/Twitter, and Twitch.

Pricing: No public pricing.

Best For: Enterprise brands looking for a clean UI and detailed influencer profiles.

Julius vs. Influence.co

Why It Outshines Influence.co: Julius offers a user-friendly interface and transparent influencer fee information, simplifying budgeting. Its focus on relationship management is a major plus.

Limitations: Pricing is high and not publicly available, and some users report a steep learning curve.

✅ Why Choose Julius: If a clean interface and clear fee information are priorities, Julius is a better choice than Influence.co.

12. Heepsy

Social Media Scope: Instagram, YouTube, TikTok, and Twitch.

Pricing: Start from $89/month with limits on the filters.

Best For: Brands, e-commerce businesses, agencies, and creators looking for an affordable and easy-to-use platform to find and manage influencers on Instagram, TikTok, and YouTube.

Heepsy vs. Influence.co

Why It Outshines Influence.co: Heepsy offers a free plan with no time limit and no credit card required, making it accessible for users to explore features without financial commitment. Its advanced search filters and detailed audience demographics help users find the perfect influencers quickly. Heepsy also provides bulk outreach tools, campaign tracking, and detailed reporting, all at a more affordable price than Influence.co.

Limitations: Heepsy does not offer a trial period for premium features, and there is no option to share the account with team members.

✅ Why Choose Heepsy: If you are a small business or startup with a limited budget, Heepsy provides a cost-effective solution for influencer marketing.

How to Choose the Right Influence.co Alternative

Budget: Gleemo ($59/month) and Heepsy($89/month) offer affordable entry points vs. CreatorIQ’s $36K+/year.

Platform Coverage: Prioritize Gleemo (Amazon/TikTok) or Influencity (200M+ profiles).

Campaign Goals:

• Creator Marketplace: Aspire.

• E-Commerce: Gleemo, Upfluence, Grin.

• Enterprise Scalability: CreatorIQ, Traackr.

Find Your Influence.co Alternative With Gleemo

Choosing the right influencer marketing platform depends on your specific needs and budget. While Influence.co offers a unique community-driven approach, its limitations in reporting, pricing, and database coverage make it less ideal for many users. Platforms like Gleemo, Upfluence, and Traackr offer superior features and more comprehensive tools, making them better alternatives for brands seeking efficiency, accuracy, and scalability.

Why Gleemo Makes Influencer Marketing Easy：

• AI-Powered Precision: Semantic search and 30+ filters uncover niche influencers Influence.co misses.

• Amazon Integration: Unique support for Amazon influencers boosts e-commerce campaigns.

• Affordable Flexibility: At $59/month with a free trial, it’s ideal for startups and agencies.

Ready to Upgrade? Start your free Gleemo trial today and transform your influencer marketing strategy.